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Custom graphics

Branding


The UWinnipeg brand includes custom graphic elements: an illustrated cityscape and colourful patterns. These brand elements highlight some of the distinct characteristics of The University of Winnipeg, both tangible and intangible, and help to create dynamic and eye-catching visuals that stand out from the crowd. These elements are unique to UWinnipeg and intended for specific uses; they must be applied correctly to uphold and maintain their distinction and brand equity. For these reasons, they are not available for download and general use.

The cityscape and colour patterns are incorporated into many of the branded document templates that have been developed for staff and faculty use. If these standardized files do not meet your needs, please contact UWinnipeg’s Marketing and Communications department at communications@uwinnipeg.ca to discuss your requirements. 

Cityscape Graphic

Cityscape

The cityscape is meant to be used in professional marketing materials and is not available for download. When used professionally, the cityscape can be altered on a case-by-case basis at the discretion of the designer in order to best feature the desired mix of UWinnipeg buildings and Winnipeg skyline.  

Background Patterns

Discover Achieve Belong tagline on patterned background

The patterns are meant to be used in professional marketing materials and are not available for download. Occasionally, special patterns may be created for unique purposes at the discretion of UWinnipeg’s design team.